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Marketing Ideas for Your Small Business cover
Marketing Ideas for Your Small Business

We understand how you can often become stuck in a rut when trying to come up with marketing ideas for our small business. Virtalent’s team of Virtual Assistants are here to offer their advice and help you out. Our team can help with market research, writing a marketing plan and then carry out the work […]
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by Sam Wilson
Zappos: Delivering Happiness in Customer Service cover
Zappos: Delivering Happiness in Customer Service

Bad customer service is something that we often moan about. Customers like to be treated with respect and feel that their issue is dealt with – sadly though this isn’t always the case. Twice as many people tell others about bad service than good service. So how do you get people talking about the service […]
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by Sam Wilson
PACE: The Benefits of PR cover
PACE: The Benefits of PR

When starting out as a company, it can become incredibly difficult to market your business, especially when you’re relying on a basic social media presence to provide you with your first few sources of income. So what are the benefits of PR? If you’re the type of start-up that is looking to recruit staff, then […]
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by Sam Wilson
5 Ways to Improve Your Social Media Marketing cover
5 Ways to Improve Your Social Media Marketing

Social Media Marketing is a key element of any business. Whether we like to admit it or not, reaching people via social media has become one of the main forms of communication. Although there are many free channels and ways to get yourself out there without paying a penny, there comes a time when you […]
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by Sam Wilson
SEO 101: The Basics cover
SEO 101: The Basics

SEO can often cause a surge of panic for new entrepreneurs and business owners. We all want to drive traffic to our website and get the word out there about our new business, but how does all of this come about? We have created a quick guide on the basics of SEO to get you […]
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by Sam Wilson
How to Write an Eye-Catching Press Release cover
How to Write an Eye-Catching Press Release

There are some clear rules when it comes to writing press releases. “Is this news relevant?” That is the first question you need to address when writing a press release. Press releases are modern and up-to-date means of communication. This is why one of the most important aspects of a great press release. Many businesses […]
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by Sam Wilson
Sales for Busy Entrepreneurs: Generating Leads cover
Sales for Busy Entrepreneurs: Generating Leads

Hello and welcome back to our “sales for busy entrepreneurs” blog series, following the post we wrote last month covering the essentials you need to know before professionalising your sales strategy. Now we’d like to discuss lead generation. In this post we’ll cover the use of directories and listings, as well as the importance of […]
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by Sam Wilson
A Guide on Getting to Grips with Twitter cover
A Guide on Getting to Grips with Twitter

Twitter has been around, in one form or other, for over 1o years. Despite how long this social media channel has been around, there are many that have not ventured into the Twitterverse. Still not sure of the basics? You can barely walk down the street without hearing something or seeing something that mention Twitter! […]
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by Sam Wilson
Sales for Busy Entrepreneurs: Know the Lingo cover
Sales for Busy Entrepreneurs: Know the Lingo

Recently we’ve spoken to a lot of small business owners who are great at selling their product/service, but struggle to recruit the right salespeople or understand whether their marketing partners really know what they’re doing. Why is this? Simply because they don’t understand some of the basics about sales themselves. Perhaps you’re one of them, […]
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by Sam Wilson
10 Steps to Create the Ideal Company Newsletter cover
10 Steps to Create the Ideal Company Newsletter

There are two types of newsletter that can fill your inbox: the one you read and the one you don’t. How can you ensure that employees, businesses or the general public engage with your newsletter? We have created 10 easy steps that can help you create the attention-grabbing, eye-catching, insightful and ideal newsletter that your […]
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by Sam Wilson