The Virtalent Blog.

Articles, ideas, tips and updates from the team
behind the UK’s leading Virtual Assistant service.

Filter by category:
All CharityCommunicationCreativityFinanceMarketingNewsOtherOutsourcing & VAsPeoplePersonal EffectivenessSocial MediaTechnologyUncategorisedUnder the SpotlightVirtalent
person holding smartphone
A Simple Guide to Virtual Marketing

Success lies at the heart of every business decision, whether for a new venture or an established enterprise. As businesses work to sustain or accelerate growth, questions inevitably arise. A common focus is on marketing strategies, particularly the possibilities and effectiveness of marketing a business virtually. Marketing is an essential component of any business, playing […]
Maxine H
by Maxine H
What Is Content Marketing? A Beginner’s Guide For UK Small Businesses cover
What Is Content Marketing? A Beginner’s Guide For UK Small Businesses

Learn more about how to create content to promote your business and how to get started.
Danielle Jones
by Danielle Jones
5 Marketing Trends For Small Business Owners In 2024 cover
5 Marketing Trends For Small Business Owners In 2024

Discover 2024's top marketing trends for small businesses! From nostalgia to sustainability, stay ahead in the ever-changing marketing landscape.
Danielle Jones
by Danielle Jones
7 Common Mistakes Business Owners Make With SEO cover
7 Common Mistakes Business Owners Make With SEO

Enhance your SEO know-how! Learn about typical errors and adopt straightforward strategies to boost your website's visibility in search engine results.
Danielle Jones
by Danielle Jones
11 Digital Marketing Ideas For Small Businesses
11 Digital Marketing Ideas For Small Businesses

Looking for digital marketing ideas for small businesses? Great idea. Because we all live digital lives these days, spending roughly 6 hours a day online. For more than half of that we are glued to a device of some sort. As a small business this offers great potential. But your resources are limited so it’s […]
Anita Vickers
by Anita Vickers
Simplify Your Social Media cover
Simplify Your Social Media

Social media. Love it or hate it, it’s an important part of the marketing strategy for most businesses. Today, the world has over 3 billion internet users and a staggering 2 billion of them have active social media accounts. So you can’t really afford to ignore it. But with so many different social media sites […]
Annabel Watters
by Annabel Watters
Want An Awesome Business? Get A Killer Marketing Strategy cover
Want An Awesome Business? Get A Killer Marketing Strategy

So you’ve done it. You’ve started your own business. And things are going… well they’re going OK. But now you’re ready to kick it up notch. How though? Well, one of the things you need to do is get yourself a killer marketing strategy. ‘Yes! A marketing strategy! Let’s do it!’ I hear you cry. […]
Annabel Watters
by Annabel Watters
7 Simple Ways To Increase The Traffic To Your Website cover
7 Simple Ways To Increase The Traffic To Your Website

Too often businesses mistake content (e.g. blogging) as a traffic generation tool in itself when in fact it isn’t. If you write a blog and let it sit there, it is very unlikely to do anything. Even if you email it out once, post it twice on social media, that is not enough. This hope […]
Annabel Watters
by Annabel Watters
A 3 Step Guide To Building Your Email List The Easy Way cover
A 3 Step Guide To Building Your Email List The Easy Way

With all the social networks out there and potential for follows, likes and connections, you would be forgiven for forgetting the importance of your email list. Unlike on a social network, anyone on your own email list is part of your data, within your control and not at the whim of any other external provider. […]
Annabel Watters
by Annabel Watters
How To Use The Science Of Decision Making To Boost Your Marketing cover
How To Use The Science Of Decision Making To Boost Your Marketing

There is no denying that the art of marketing is not exactly a clear path. We try so many methods and strategies to find the right formula. It can be daunting and often overwhelming to make the right choice for you and your business. The difficulty is trying to understand what your potential customer will […]
Annabel Watters
by Annabel Watters